Published On : Mon, Sep 9th, 2013
Latest News | By Nagpur Today Nagpur News

MAD Back-a-Thon to push back illiteracy

MAD-1Nagpur News:

3000 volunteers of Make A Difference from 19 Indian cities walk backwards in a bid to push back illiteracy

The nation’s largest back-a-thon marked the occasion of World Literacy Day as nearly 3000 youth volunteers part ofthe non-profit child empowerment organisation Make A Difference (MAD), walked backwards to promote the cause of ‘pushing back illiteracy’.

Held across 19 Indian cities, the cumulative distance walked nationally exceeded 1 km and the entire event passed off peacefully. The local public, gave their full support to the idea of walking backwardsand could be seen joining the volunteers and enjoying the youthful mood exuded by the crowd.


The police appreciated that they had never seen such a peaceful and effective rally before. Happy with the cause enthusiastic youngsters joined and walked showing their support that they are against illiteracy too.

A back-a-thon, unlike the more popular marathon, is an event in which participants walk backward in a uniform fashion. More of a social gathering than a sporting event, the backward walk signifies an intent to push back deteriorating social values.