Jalgaon: At just 21 years old, Utkarsh Chavan from Jalgaon is redefining what it means to dream big from a small town. With courage, creativity, and a clear vision, this young entrepreneur founded ‘Mythics.in’, a diamond jewellery e-commerce startup that’s already turning heads in India’s online luxury market.
What makes his story remarkable is not just his age, but the fact that he built this business without any external funding, mentorship, or major financial support. In an industry where trust and transparency are everything, Utkarsh has carved a niche purely through hard work and innovation.
Gold Rate
14 Oct 2025
Making diamonds accessible
Through Mythics, Utkarsh aims to bring premium diamond jewellery within reach of India’s upper-middle-class consumers, offering certified gold and diamonds at fair, transparent prices. His mission is simple yet powerful: “To make the beauty of diamonds accessible to everyone, not just the wealthy.”
From tier-3 roots to a national market
Launching a digital startup from a Tier-3 city like Jalgaon might sound daunting, but for Utkarsh, it was a challenge worth embracing. “I always dreamed of doing something different,” he says. “Even when resources were limited, I decided to rise above those constraints and build something of my own.”
At Mythics.in, customers can expect 100% certified jewellery, secure online transactions, and complete pricing transparency, elements that have helped the brand quickly earn customer trust, despite its founder’s young age.
A role model for young India
Starting a responsible, customer-focused business at just 21 is no small feat. Utkarsh’s story is inspiring a generation of young Indians to believe that ambition, integrity, and determination can break through any barrier.
“If you truly decide to chase your dream with honesty and hard work,” he says, “it doesn’t matter whether you come from a big city or a small one, success will find you.”
From the heart of Jalgaon, Utkarsh Chavan’s Mythics revolution is proving that when passion meets purpose, even the toughest industries can be transformed.
